In education, Maslow’s hierarchy of needs has become almost a mantra. We remind ourselves—rightly—that students cannot learn if they are hungry, unsafe, or unseen. Meeting those foundational needs is the moral obligation of every school.
But here’s the danger: if we anchor our vision of schooling solely in Maslow, we risk building systems that comfort, but do not challenge, and nurture, but do not ignite. In fact, focusing only on Maslow can become low-hanging fruit —important, yes, but not the full measure of what schools are called to do. Schools must be more than shelters of belonging—they must be engines of transformation. And that is where the pursuit of deep learning becomes essential. It is time to go beyond the surface level, and delve deeper into what our schools could be.
Maslow Is the Starting Line, Not the Finish Line
Excellent schools never overlook the basics: safety, belonging, dignity. These are non-negotiable. But they are not the end of the journey. They are the conditions that make the journey possible. Too often, schools pride themselves on “meeting needs” while quietly neglecting the intellectual audacity that students deserve.

If we stop at Maslow, we inadvertently send the message that comfort is the highest aim of schooling. It is not. Comfort is the soil; deep learning is the growth.
Deep Learning as the Engine of Excellence
Deep learning challenges us to build schools where students do more than retain facts. They must question, analyze, synthesize, and create. In a rapidly changing world, the capacity to think critically and act creatively is not a luxury—it is survival.
When we design for deep learning, we insist that every classroom becomes a laboratory of thought. That looks like:
- Project-based learning where students tackle real-world problems, not hypothetical worksheets.
- Student-led inquiry where curiosity drives the curriculum as much as standards do.
- Authentic audiences where work is not turned in and forgotten but published, presented, or defended.
- Interdisciplinary tasks where math, science, literature, and art are connected, as they are in life.
- Collaborative learning where students wrestle with ideas together and build collective knowledge.

These practices shift classrooms from compliance to curiosity, from worksheets to wonder. They signal to students that education is not about repeating answers, but about generating new ones—and that their ideas matter in shaping the world.
The Power of Holding Both
The true excellence of a school is found in holding Maslow and deep learning together:
- Maslow ensures readiness.
- Deep learning ensures purpose.
This partnership creates schools where students feel secure enough to take academic risks—and where those risks lead to genuine breakthroughs of understanding.
Schools that remain at focusing solely on Maslow risk being warm, but academically stagnant. Schools that leap only to deep learning risk being rigorous, but exclusionary. However, schools that integrate both create the rare chemistry where student flourishing meets student achievement.
The Call to Leaders
As educational leaders, we face a choice: will we design schools that merely meet needs, or will we design schools that transform lives? Will you go beyond the social media flash of excitement of the principal rolling cart or will you focus on how your students can take learning to a whole new level. Stop creating more vague “inspiration quotes” that cater towards social media “likes” and begin addressing the real needs of your students and teachers.

Meeting Maslow is necessary, but it should not be where our leadership story ends. Leaders must push beyond comfort zones and hunting for social media post “likes”. That means:
- Refusing to measure success only in attendance, discipline, or climate surveys.
- Demanding that every student, regardless of zip code, neighborhood, or background, experiences deep learning every day.
- Creating professional cultures where teachers are not just caretakers of children, but architects of thinking.
- Designing schedules, resources, and systems that examine new ideas and free teachers to focus on the complex work of cultivating curiosity and creativity.
- Speaking unapologetically about high expectations for all staff and students.
This is the leadership our schools need: bold, courageous, and unwilling to settle for simple low-hanging fruit. Our communities deserve leaders who do not simply preserve comfort, but who build pathways to possibility.
Final Thought: Schools as Runways

If Maslow gives students the ground to stand on, deep learning gives them the wings to fly. Excellent schools are not meant to be permanent shelters; they are runways—places where students are fueled, guided, and ultimately launched toward futures they create for themselves.
The measure of our success is not how safe our students feel standing still, but how high they soar once they take off.
The Principal’s Desk, Assistant Principal’s Desk, and The School Counselor’s Desk was founded by Dr. David Franklin. Dr. Franklin is an award winning school administrator, education professor, curriculum designer, published author and presenter at national and international education conferences. He is also the co-author of “Can Every School Succeed” and the #1 Amazon Best Seller in Education Administration: “Advice From The Principal’s Desk”.